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ZD Glossary

Every week we update this glossary of terms related to domain names.
Clicking the link on the term in the list, takes you to its definition located below on this page.

aftermarket domain name … An aftermarket domain name is a name that has been previously purchased, and is now for sale from the domain-name owner, or registrar. Unlike a premium domain name where the yearly renew price is above normal for names with that same extension, aftermarket domain names often (but not always) come with a one-time buy-it-now price, and then with a yearly renew fee that is the same as other domain names. For example, if the name money.com were available for sale, you might see it listed this way: 20,000,000 + $ 12/year. Which means, you first pay 20 million to buy the name, and then you renew the name every year for 12 dollars per year.

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anticybersquatting consumer protection act … [ Is it still around ? ]

auctions …

bidding on keywords …

blackhat SEO …

buy it now prices …

*case insensitive … Domain names are “case insensitive”, which means that you can use either the upper-case or the lower-case forms of the letters. You can type in “GOOGLE.com” or “Google.com” or “google.com” or “GoOgLe.CoM” and you will reach the same website.

click fraud …

click-through rate …

conversion rate …

Copyscape …

cybersquatting (and cybersquatter) …

defensive registrations … Buying a domain name is like eating a chocolate chip cookie: after the first one it is not easy to stop. Somebody who buys the domain name, for example, googleplex.com, might also want to make some “defensive registrations”, and register (buy) the names googleplex.org and/or googleplex.net. Another aspect of defensive registrations is, for example, the politician who owns his own name “Donut-Rump.com”, and then buys “Donut-Rumpsmells.com” and “Donut-rumpbelches.com” — so that nobody else can buy these domain names and then use the domain names to criticize him.

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DNS

domain authority …

domain extensions …

domain forwarding … Instead of setting up a website with your domain name, you may choose to “forward” the domain to another website, or even to a particular page on that website. So that every time anyone types in the domain name, they will be sent to the website or webpage chosen by the owner of the forwarded domain name. For example, we have the domain name zorbadomains.com set up to be forwarded to the website Zorba.domains.

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domain name … Just like every USA citizen has a unique social security number, every website on the Internet has a unique number which is called its IP address. Domain names — a series of letters and/or were invented so that the websites are easier to remember. Every domain name has an extension (such as .com, .org, .money, .net) which is called the TLD (Top Level Domain), and the Second Level Domain, for example “money”. So the full domain names might be money.com or money.org, or money.money, or money.net. Domain names need to be registered, and in the year 2017 the the number of officially registered domain names totaled to about 330 million.

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domain portfolio …

domain suffix …

domainer …

domaining …

dot com …

dot nom …

drop-catching …

escrow

Escrow.com

extension …

favicon …

flipping …

Google AdSense …

Google Analytics …

Google Keyword Planner …

Google Search Console …

Google Trends …

Google Webmaster Academy …

gTLD …

ICANN

ICANN-accredited registrars …

IP address …

keywords …

lock a domain name …

moniker … A “moniker” is a person’s name or nickname, and it can also mean the person’s real name, if they have many names that came later. In domain name jargon, suppose we see the names goooooogle.com, googel.com gppgle.com — these are all variations of the “moniker” google.com. Somebody might buy these other strange names, hoping to benefit from “typosquatting.”

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nameserver …

organic traffic … Vistors (traffic) can come to your website in these three ways: A) by clicking on add, or B) typing your URL into the browser’s address bar, or C) by “Googling” — web searching with their favorite search engine, not Google only. Traffic that comes to you by methods B) and C) is called organic traffic.

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paid-search ads …

parking a domain …

ppc ad …

premium domain name … Can mean either A) a domain name of high quality and value; or B) a domain name that sells for a price more than the original registration fee, and also is renewed every year for a higher than normal registration fee for that TLD. … And C) a premium domain name can be both A) and B).

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private registration …

push a domain name …

registrar …

*registrar-based marketplace … is a place to sell your domain names managed by your domain name registrar.

reserve price

SEO …

SLD …

tasting a domain name (a.k.a. domain tasting) …

TLD …

transfer a domain name …

type-in traffic … Is the traffic (visitors) you get when somebody types your domain name into the browser address bar.

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typosquatting … The shady practice of buying domain names that are misspellings of popular domain names, in order to bring traffic to those websites that are misspelled.

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URL …

web hosting

web hosting company ( a.k.a. webhost ) …

whitehat SEO

World Intellectual Property Organization …

Zorba.domains … Zorba.domains — a division of Zorba Press in Ithaca, New York (USA) — is a website that sells quality domain names, with an original poem about each name. Their home on the web is https://zorba.domains/

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